Mazda InStoreRadio is an online radio station that plays short music tracks, with each song lasting a maximum of 70 seconds. This innovative format, launched on September 15, 2025, aims to deliver the essence of a song in a concise listening experience. The station features a mix of viral hits and new trends, including Italian music, and is available worldwide via web streaming and through a dedicated app. Mazda InStoreRadio is also broadcast in all Mazda Stores across Italy.