Chicco Allotta is a DJ, radio director, and music consultant who designs sound experiences for brands, companies, and commercial spaces. He combines music selection, identity, and entertainment to create atmosphere, identity, and experience through music. Allotta also offers music consulting for television, film, radio, and advertising productions, transforming music into a narrative tool. He has over 25 years of experience as a DJ, performing in clubs with a multiracial sound identity that includes black music, house, disco, and funk.